A groundbreaking car has arrived from China, shaking up the automotive world as it makes its way from its home country to Europe. Ford CEO Jim Farley recently expressed admiration for the Xiaomi SU7 electric car during his appearance on the Fully Charged podcast with Robert Llewelyn. Although he typically avoids commenting on rival brands, Farley revealed he's been driving a Xiaomi SU7 for the last six months. Ford even arranged to have one flown from Shanghai to Chicago just for him. He's grown quite attached, saying, “I don’t want to give it up.”
Farley went on to compare Xiaomi’s impact to Apple, noting that while many are anticipating an Apple car, Xiaomi is already making waves in the market. “The Xiaomi car! That now exists, and it’s fantastic. It’s selling 10,000… 20,000 a month, sold out for six months,” he said, describing Xiaomi as “an industry juggernaut” with a brand presence that rivals established carmakers.
This vehicle, the Xiaomi SU7 Ultra, is the most powerful model in Xiaomi's lineup. Previous versions of the SU7 have been released, but this Ultra variant redefines high-performance sedans. Producing a staggering 1,527 horsepower, the SU7 Ultra accelerates from 0 to 62 miles per hour (0-100 kilometers per hour) in just 1.98 seconds—faster than both the Tesla Model S Plaid and the Taycan Turbo GT. It reaches a top speed of 350 kilometers per hour. Xiaomi’s aim with the SU7 Ultra is to break the seven-year record as the fastest mass-produced four-door car, and it’s an electric vehicle. Notably, the SU7 Ultra can complete two laps around the Nürburgring Nordschleife without overheating, an impressive feat. It recently lapped the Nordschleife in six minutes, forty-six seconds, and 870 milliseconds.
This achievement is remarkable for a four-door car produced by a new automaker. Xiaomi, previously known for consumer electronics—mostly smartphones, headphones, and other smart devices—has now ventured into the auto industry with plans to capture a larger market share, especially in the rapidly growing electric vehicle (EV) sector. The future looks promising for Xiaomi, as they sold 75,723 units of the SU7 within 28 days of its initial release, received 100,000 orders, and increased production to deliver 120,000 units by the end of 2024.
Farley went on to compare Xiaomi’s impact to Apple, noting that while many are anticipating an Apple car, Xiaomi is already making waves in the market. “The Xiaomi car! That now exists, and it’s fantastic. It’s selling 10,000… 20,000 a month, sold out for six months,” he said, describing Xiaomi as “an industry juggernaut” with a brand presence that rivals established carmakers.
This vehicle, the Xiaomi SU7 Ultra, is the most powerful model in Xiaomi's lineup. Previous versions of the SU7 have been released, but this Ultra variant redefines high-performance sedans. Producing a staggering 1,527 horsepower, the SU7 Ultra accelerates from 0 to 62 miles per hour (0-100 kilometers per hour) in just 1.98 seconds—faster than both the Tesla Model S Plaid and the Taycan Turbo GT. It reaches a top speed of 350 kilometers per hour. Xiaomi’s aim with the SU7 Ultra is to break the seven-year record as the fastest mass-produced four-door car, and it’s an electric vehicle. Notably, the SU7 Ultra can complete two laps around the Nürburgring Nordschleife without overheating, an impressive feat. It recently lapped the Nordschleife in six minutes, forty-six seconds, and 870 milliseconds.
This achievement is remarkable for a four-door car produced by a new automaker. Xiaomi, previously known for consumer electronics—mostly smartphones, headphones, and other smart devices—has now ventured into the auto industry with plans to capture a larger market share, especially in the rapidly growing electric vehicle (EV) sector. The future looks promising for Xiaomi, as they sold 75,723 units of the SU7 within 28 days of its initial release, received 100,000 orders, and increased production to deliver 120,000 units by the end of 2024.
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